Selected project
Logo design for Spiritual Yoga Girl
We created a distinctive logo that gives the brand a clearer identity and a more memorable presence.
Bernie, the founder of Spiritual Yoga Girl, wanted a logo that reflected her deep passion for yoga, inner peace, and personal growth. Inspired by her love for pastel colours—symbolising calmness and serenity—the design needed to convey a sense of tranquility, energy expansion, and the journey of the self.
Additionally, the logo incorporates an element of female empowerment, as yoga played a transformative role in Bernie’s life during a challenging time. The final design beautifully encapsulates her vision, creating a brand identity that feels both soothing and empowering, perfectly aligned with her mission to help others find renewal through yoga.
The result is a distinctive logo for Spiritual Yoga Girl that feels more recognisable, more aligned and better suited to long-term brand use.