Selected project
Educational booklets for students
We designed educational content in a way that makes the material clearer, more usable and more rewarding to work through.
Animal Botanicals is an educational resource for those looking to understand the use of herbs in supporting animal health and wellness. Rachael Maxwell, a medical herbalist and a member of the National Institute of Medical Herbalists (NIMH), developed a range of learning materials focused on the innate ability of animals to select essential oils, herbs, and botanicals for their well-being.
Through a recommendation, the opportunity arose to collaborate on the design of downloadable booklets and marketing materials to complement her online courses. A key project was The Herbal Shenanigans book series, which explores seasonal transitions and herbal energetics, helping students deepen their understanding of natural forage for animals. Many of these publications are now available on Amazon, receiving fantastic feedback from students and practitioners alike. It was an honour to bring Rachael’s vision to life through thoughtful design that supports learning and professional development in the field of herbal animal care.
The result is a clearer, more usable publication for Animal Botanicals that supports learning and presents the content more professionally.